Carlton Shores
Stripped by a storm, rebuilt to a higher standard: a coastal escape with a real boat in the rehab gym. The brand had to keep up with the building.
- Wordmark and pattern system
- Photography library
- Facility walkthrough film
- Website, print and social
- Welcome moments on site
01
The brief
A hurricane took Carlton Shores to the studs, and the owners chose to rebuild it better than before. HHdesigners turned the interior into a coastal escape, with a real boat in the rehab gym. The brand had to keep up with the building.
02
The work
The wordmark, a photography library shot after the rebuild, a walkthrough film, the website, print, social and the welcome moments on site.
03
The people
A rebuilt building is only a structure until the team walks in, so the administrators, nurses and therapists lead on every surface families see first.
Typography
GambarinoTitles & subtitles
InterRunning text
Colour
Films
Plays here · sound on
One coordinated effort that lets the building, the team and the brand tell the same story.
At Mozart&Co.